Benefits of Phone Messages in Business Marketing

As businesses are competing for attention from their intended clients, innovative marketing ways are being developed. Chief among them is the use of on hold messages. This message makes use of the dead time when a client is put on hold, to advertise services or products. Depending on your strategy, you can choose to have phone messages being sent to people at random. You stand to gain a lot by reducing hang ups from impatient clients. In addition, you will be in a position to reach many clients easily without spending much.Television commercials can at times annoy you. Some are poorly done, pushy and aggressive; and still others want you to buy a product out of the blue. With on hold messages, you have an opportunity to talk to your customers on a one on one basis. How do you get such messages into your telephone system? You will want to use a professionally produced script that uses a “soft sell” approach to reach people in a relaxed manner. Get the right professionals to create catchy phone messages that will appeal to recipients. By sending out such messages, you address clients directly. A phone message is not only restricted to text but can also be on voice.Due to its large appeal to the masses, the radio is frequently considered to be a great medium of advertising. Since radio stations are also in business, your ad will be aired together with those of your competitors. Telephone messages are exclusive to the business. With messages that are prepared and produced by professionals, you can tell clients the things you would like them to hear. You have the upper hand here since on hold messages can be customized in any way you like. In addition, the message can be interspersed with some cool music. The idea here is to grab the caller’s attention.The way phone messages translate into savings can be seen by comparing the method with having a human salesperson. For example, a salesman has to be trained. There must be a supervisor to monitor his progress; you have to pay him commissions and other benefits. On the contrary, with on hold messages, all these are translated into savings. At the same time, the client feels satisfied that you did not waste his precious time. By using a positive phone message, customers will hardly ever hang up on you as they wait to transact business.

Worksite Wellness Coordinators – 3 Measures of Your Program’s Effectiveness and Success (Critical!)

The fact that less than 50% of the worksite wellness programs today conduct any type of program analysis or evaluation is a huge problematic issue. You can better manage and improve what you measure. And you do want to better manage and improve your program as needed, right?Essentially, there are three broad areas within your wellness program that you can evaluate. They are: program structure, how the program is being delivered and the program’s expected outcomes.Program StructureResearch has found that effective, successful worksite wellness programs are well-designed and comprehensive in their approach. Therefore, an assessment of a program’s structure focuses on whether key structural components are in place. To assess your program, you need to ask yourself the following questions:1. How committed is your organization’s leadership to the program?2. Are your programming and interventions based on the needs identified by your comprehensive, organization-wide needs assessment?3. Are your programming and interventions aligned to the demographic and health status characteristics of your target audience?4. Are the topics covered relevant to your target audience?


5. Are your programming and interventions evidence-based?6. Do coherence, consistency, and integration exist between the various components of your program?7. If you use incentives, does the value equal or exceed the requirements needed to obtain the incentives?8. Are your incentives appropriately designed for their intended purpose?9. Does your program have sufficient resources allocated and is the staffing adequate?10. Are the necessary organizational factors important to success integrated into the program design?11. Is the program seen as being a permanent, integrated feature of employee benefits?12. Is the program aligned with the culture of your organization?13. Is there an evaluation infrastructure in place for tracking program impact and outcomes?Program DeliveryEvaluating your program’s delivery is typically called a process type of evaluation. A process evaluation typically examines how well your program is being implemented, if implementation is going according to plan and how the operation and delivery systems are working out. Program delivery evaluations also examine if feedback is routinely being provided that will allow for any necessary or needed changes to occur.Questions to ask relevant to process evaluation include:1. Are the programs reaching and engaging your desired target audience?2. How many participate?3. Are participants completing the interventions?4. Are participants advancing in their readiness to change behaviors?5. Are participants becoming more engaged in improving their health?6. How satisfied are participants with the program?7. Are the programming and interventions relevant to their needs?8. Is the program being delivered in a similar way across all locations or workplaces?9. Are communications and branding strategies getting the attention of the target audience?10. Do the programming and interventions yield sustained participation over time?OutcomesEssentially, measuring outcomes is determining if your program is achieving its desired purpose, goals and objectives within a given timeframe. Typically, evaluation of outcomes is the primary concern of the employer and program staff or vendors. Are their expectations being met?


The expected outcomes may differ from organization to organization, but typically fall into one or more of three categories: improvements in the health, safety and well-being of program participants, cost savings (generally viewed as being health related cost savings), enhanced individual and business performance metrics and an overall healthier organization.Speaking of outcomes evaluations, it is important to note that conducting a rigorous and credible ROI analysis is time-consuming, expensive, and requires a high level of expertise in statistical analysis, health services research, econometrics, and benefit plan design. An ideal measure of ROI would be to measure costs and savings associated with each program component separately.Measuring the value a worksite wellness program delivers is a much better and more easily doable strategy for most employers. Monetary value is just one type of value measure. This broader value view allows the worksite wellness program to be seen in light of the full value it can bring to the employer and the improvement of the target audience’s health and wellbeing.

Different Types Of Data Communication Media

The process in which data is transferred from one computer to another is known as communication media. Data communication involves transmission of digital of information to different electronic devices through wireless or cabled connections. The two commonly used computer communication media used are bounded and unbounded media.A. Bound MediaData transfer through physical connections is referred to as bounded media in that signals are sent to other external devices from one computer in a network. Computers can be interconnected to share files and devices in a network by means of cabling which facilitates faster communication of information. Bounded media is a faster data communication that provides high speed transfer of signals over long distances and is the most reliable media for message sending.Bounded media is categorized into three types of data communication which enables connection of different types of network. These cables include:


1. Coaxial cableThis is most common bounded media that is many electronics to transfer data and it is designed with two parallel copper conductors. It has a solid central copper conductor that transmits signal and is coated with a protective cover to reduce electromagnetic interference. Coaxial cable is found in different gauges at affordable prices and is easier to work with. They are easy to install and can support up to 10Mps capacity with medium attenuation. Despite its popularity, the only serious drawback it has is that the entire network is always affected with a single cable failure.2. Twisted pair cableTwisted pair cables are found in two types and these include unshielded and shielded twisted pair cables. It is commonly used because it is lighter and inexpensive. They are made up of twisted solid copper wires which help to reduce vulnerability to EMI and cross talk effects. This type of cables is cheaper and can support up to 100mps speed capacity.3. Fiber opticUnlike other types of cables, fiber optic uses electrical signals for communication and is made up of reflective cladding that prevents loss of light in the glass core. Although it very expensive and hard to install, optic cables can support at least 2gbps and are not vulnerable to EMI interference. It has got also very fast data transmission and very low attenuation compared to other data cables.B. Unbounded mediaThis type of data communication media involves networking of multiple computers through a wireless connection. Creating a wireless connection is much easier since no physical connection is required and can connect multiple computers in a room. Unbounded media uses space or air as the transmission medium for electronic waves. Some of the unbounded media are the satellites, radio, Bluetooth and Wi-Fi among others. Installation of wireless network is much easier and faster compared to the bounded media which require an expert to do the configuration. Through wireless settings, you can also transfer huge files of data to any networked computer since the unbounded media supports very high bandwidths just like the cabled network.


Generally, in order to transmit data over networked computers, you will have to use either bounded or unbounded types of media. Depending on the type of network you want to create, convenient type of media is required to enable consisted and proper data communication.

Motorsports Engineering Schools in North Carolina

If you’re interested in a career in racing or automotive technology, you might be considering a motorsports engineering school or program. Great decision! The specialized education that a motorsports engineering program provides will give you a leg up on your future career prospects, and set you on the fast track to a great career in racing!Here, we’re highlighting motorsports engineering schools located in the great state of North Carolina.One of the biggest advantages to attending a school in North Carolina is the close proximity to the heart of racing country. NASCAR is the fastest growing type of racing in this country, and there’s no shortage of interest in NASCAR in North Carolina, especially in the Charlotte area. All of the major NASCAR race shops and many of the main manufacturers for the industry are located in or near Charlotte, making it the perfect place to look for an internship and future job.


NASCAR Technical Institute, UNC-Charlotte, Belmont Abbey College, Central Piedmont Community College, and Forsyth Technical Community College are all located in North Carolina. Most are in or near Charlotte.The University of North Carolina – Charlotte is located, obviously, in Charlotte and it is one of the best motorsports engineering schools in the country. It is one of the few schools that offer a bachelors of science degree in motorsports engineering, and it offers required specialized education in motorsports along with applied knowledge in both laboratory and real-world settings.Belmont Abbey College offers motorsports management minor, which is a bit less technical than a major motorsports engineering program like UNC-Charlotte’s degree. Central Piedmont Community College offers a high school for college credit with a certificate program in automotive systems with a specialization in motorsports that can be applied to a major four-year college.


Forsyth Technical Community College offers an associate of applied science (AAS) degree in race car technology, while the NASCAR Technical Institute, which has multiple locations, offers technical certificate programs that relate to motorsports technology.Any of these programs will help get you on the right track towards a career in racing and motorsports, along with giving you a variety of applied technical knowledge and skills that you can use in a number of different career paths. A motorsports education is the first step to realizing your dreams in racing, and attending a program in the heart of racing country is a great step in a positive direction.